Instagram tool that allows you to
There are several tools that help you make this process easier. Here are the most important ones:
Metricool: Competitor Analysis on Instagram
Metricool allows you to add the competitors you have found and automatically calculates the most relevant data for the analysis in the desired time period.
Additionally, you can sort your competitors by the value that interests you most (engagement, number of posts, likes, comments, etc.).
metricool competitor analysis
With this data you can find out which accounts are doing well on Instagram.
Once you've done your general analysis of competitors on Instagram, you can focus on a specific account and analyze it in depth (because it's more similar to yours, because it's a direct competitor, because it's doing very well, etc.).
metricool competitor analysisBased on this example, we can see that Nike has increased its followers over the last 30 days and has only published three posts.
Price From $9.99/month
Freemium version Yeah
Competitor analysis With the free version you can only analyze 5. With the paid version you can analyze as many as you want.
Keyhole: Monitoring Competitor Hashtags
Keyhole doesn’t allow you to track competitors, but it does help you with the process of monitoring hashtags on Instagram. The first step is analysis.
As an example, you can see the analysis of the hashtag “Toronto.” This is the image you will get with their free trial.
keyhole competitor analysis
Timeline graph showing hashtag interactions on Instagram.
Posts that have obtained the most interaction.
Keywords related to the analyzed hashtag.
Participants in the most influential hashtag.
Demographics of hashtag influencers.
Types of uploaded content (video, image, photograph, etc.).
Feelings generated in the audience (positive, neutral or negative).
Price From $199/month
Freemium version Yes, for 7 days
Hashtag Analysis 3 per month
Ink361.com
Manage your account.
Analyze your competition.
Create circles to monitor content from different specific accounts.
Analyze your audience and engagement.
ink361 competitor analysis
In addition, the platform has a second tool called Preppr. This line data allows you to plan and edit your posts, know the best time to publish and have access to your history. |